Lai Marketing Agency

hello@laimarketing.co.tz

The Secret to Starting a Successful Real Estate Business in Dodom

Lai Marketing Agency

Real estate acquisitions have been a highly growing business and the number one business with higher transactions in Dodoma since the 5th President of the United Republic of Tanzania, his excellence Dr. John Joseph Pombe Magufuli, officially announced his move from Dar es Salaam to Dodoma as the Capital City of Tanzania.

Upon noticing the market signals that land acquisitions were in higher demand, and in regards to our position as the leading advertising and marketing company in the Capital City, We researched the market and came up with marketing and sales techniques. Before we scaled them, we approached one of our customers with a proposal, and after agreements, we started execution of the marketing and sales strategy, whereby the Nala Land Plots Project was chosen for piloting.

Before I reveal this secret to you, I would like to share the good news: you’re part of our highly growing family. Our very own company, LAI  has been nominated for the 2020 Tanzania Peoples’ Choice Awards 2020 in the ‘Most Creative Digital Company of the Year’ category. The voting is under way, and for us to win this award, you have to vote here every day until December 4, 2020, when the voting exercise will come to an end. The award summit will be held on 14th 14, 2020.

So what is the secret? The secret is simple but complex; the strategy execution heavily depends on the insights from market research that has been conducted before. Thus, after marketing campaign planning, the decision was made that the marketing campaign was to be turned into a marketing and selling event hashtagged #MilikiKiwanjaDodoma and #JengaNalaDodoma

The first stage, pre-launch, was the first step that involved anticipation building for our loyal clients. This stage was also used as a pilot for how the market received the offer we provided, which helped our team decide the final land plot promotion offer.

The second stage was prelaunch. This stage was treated as the heart of our campaign as it involved romancing our prospective customers with three pieces of high-value prelaunch content. The first was a video themed “#MwenyeNyumbaAtaongea” The short video clip and posters activated mental triggers and were run for seven days.

The launch stage was the main day that actually turned our marketing into a selling event. We prepared transport to and from the project site, drinks and snacks, and a music system for our prospective customers. After a site visit and explanations to a number of their questions, Our customers started to choose land plots of their choice, as some of them picked residential plots, commercial plots, and plots for community projects’ purposes. At the end of the day, all one hundred plots were booked and sold on the launch day.

The strategy sounds simple, right? Sure It’s. But, behind the success of this marketing campaign, a lot of efforts, such as extensive marketing research as well as designing and creative brainstorming, were highly involved. Don’t hesitate to visit our offices or book us by clicking here for your next product or service launch. With our techniques, business success is guaranteed.

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn

29 thoughts on “The Secret to Starting a Successful Real Estate Business in Dodom”

  1. What’s Taking place i am new to this, I stumbled upon this I have found
    It positively helpful and it has aided me
    out loads. I hope to give a contribution different customers like its helped
    me. Great job.

  2. I just like the valuable information you provide on
    your articles. I will bookmark your weblog and test once more right here frequently.

    I am quite sure I’ll be informed lots of new stuff proper right
    here!
    Good luck for the following!

  3. Have you ever thought about adding a
    little bit more than just your articles? I mean, what you say is important and all.

    Nevertheless think of if you added some great visuals or
    videos to give your posts more, ?pop?! Your content
    is excellent but with
    pics and video clips, this website could certainly be one
    of the most beneficial in its niche.
    Terrific blog!

  4. An intriguing discussion is definitely worth comment. I think that you ought
    to write more on this issue, it might not be a taboo matter but typically folks don’t
    talk about these subjects. To the next! Cheers!!

  5. Right here is the perfect web site for anyone who hopes to find out about this topic. You understand a whole lot its almost hard to argue with you (not that I actually would want toÖHaHa). You definitely put a new spin on a topic that has been discussed for decades. Excellent stuff, just great!

  6. I was excited to discover this website. I want to to thank you for your time for this wonderful read!! I definitely liked every part of it and i also have you book-marked to look at new things on your website.

  7. What i don’t realize is in truth how you are now not actually much more well-favored than you may be now. You’re very intelligent. You understand therefore considerably in terms of this topic, made me for my part believe it from so many various angles. Its like women and men aren’t interested except it’s something to accomplish with Lady gaga! Your own stuffs nice. All the time maintain it up!|

  8. I don’t even know how I ended up here, but I thought this post was good. I do not know who you are but definitely you are going to a famous blogger if you aren’t already 😉 Cheers!|

  9. This design is incredible! You definitely know how to keep a reader entertained. Between your wit and your videos, I was almost moved to start my own blog (well, almost…HaHa!) Great job. I really enjoyed what you had to say, and more than that, how you presented it. Too cool!|

  10. I feel that is one of the such a lot vital info for me. And i’m happy studying your article. However wanna commentary on few basic issues, The site taste is perfect, the articles is actually excellent : D. Excellent job, cheers|

  11. It’s a pity you don’t have a donate button! I’d certainly donate to this brilliant blog! I guess for now i’ll settle for bookmarking and adding your RSS feed to my Google account. I look forward to new updates and will talk about this site with my Facebook group. Chat soon!|

  12. I used to be very happy to find this web-site.I needed to thanks to your time for this wonderful read!! I definitely enjoying every little bit of it and I have you bookmarked to take a look at new stuff you blog post.

  13. Terrific article! This is the type of info that are supposed to
    be shared around the net. Shame on Google for not positioning this post higher!
    Come on over and visit my website . Thanks =)

  14. Hey there! This is my 1st comment here so I just wanted to give a quick shout out and say I genuinely enjoy reading
    through your posts. Can you recommend any other blogs/websites/forums that deal with the same subjects?
    Many thanks!

  15. Thank you for the good writeup. It in fact was a amusement account it.
    Look advanced to more added agreeable from you! By the way, how could we communicate?

Leave a Comment

Your email address will not be published. Required fields are marked *

Have Any Question?

Lai agency is a full-service marketing and media agency specializing in digital branding, experiential marketing, videography, photography, digital marketing, web developments, training, and Search Engine Optimizations (SEO).