If you’re a business owner navigating the tumultuous waters of digital advertising, you’ve likely encountered the temptation to simply “boost” your posts on platforms like Facebook and Instagram. It’s easy and quick, but is it really the best strategy for maximising your advertising dollars? In this post, we’ll explore four compelling reasons why boosting ads …
4 Reasons Why Boosting Ads is not a Good Strategy Read More »
Welcome to the Lai Marketing Agency blog, where today we discuss the heart of successful advertising. It’s a common misconception that simply sponsoring or boosting your ad will guarantee conversions. However, the truth is, conversion is an art form, and like any masterpiece, it requires more than just a splash of visibility. The Canvas: Good …
The response to the Storytelling Part 2 blog post gave me the confidence to create elements that, when combined, form what I call a framework for making stories sell for you. So let’s get started. First and foremost, I would like to highlight the elements of storytelling, as I prefer to call it, which is …
Storytelling 101: 7 Elements for Creating Stories That Sell (Part 3) Read More »
